Experience

Experience

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Labbaik Global Key Contributions

Urban and Real Estate Key Projects

Al-Nahar Real Estate Development

  • Al-Nahar has played an active role in developing many important real estate projects.
  • This role ranges from full contributions to partial contributions in these projects.
  • Whether wholly or partially, Al-Nahar’s involvement is significant.
  • Al-Nahar has direct relationships with decision-makers in several fields, enabling its success in guiding real estate development, including:
    • Governmental bodies
    • Sister companies
    • Strategic partners
  • Below, we will review examples of these projects and Al-Nahar’s role in them.

Durrat Al Arus Resort

  • The first coastal city in the Kingdom with its tourist elements
  • The largest complex for entertainment services
  • Al-Nahar had a prominent role in the city’s development strategy
  • A greater role in planning the marketing of its real estate elements
  • Al-Nahar also contributed to executing and launching its marketing campaigns

Jeddah International Business Center

  • Affiliated with the Jeddah Chamber of Commerce
  • Al-Nahar designed and executed its advertising plan
    Presented the market with an amazing development by integrating reality with 3D graphics
  • Al-Nahar succeeded in attracting the first tenants

Tayba Center (Madinah)

  • Al-Nahar had a distinctive mark in developing the marketing plan for the western tower known as Taiba Residential and Commercial Center.
  • Al-Nahar launched the first campaign with the slogan “Yes to Neighborhood and Investment.”
  • Contributed to marketing the commercial units in the tower in a record time.

Smart Hospitality Suburb (Makkah)

“The Smart Hospitality Suburb is considered a civilizational leap by harnessing information technology and the concept of hospitality to enhance and highlight the social, economic, and cultural aspects of Makkah and its guests, exporting them abroad.

Objectives of the Smart Hospitality Suburb include:
Establishing an integrated IT infrastructure as the nucleus of a smart city.
Developing it as a cultural and tourist hub that showcases Makkah’s capabilities in exporting the hospitality industry.
Creating a high-quality technological environment and attracting hospitality industry stakeholders to work within and through it.
Standardizing administrative and economic services for the hospitality industry.
Facilitating mutual benefits exchange among all stakeholders (entities and individuals).”

Bashayer Resort

  • Al-Bashaer Health and Entertainment Resort
  • Al-Nahar launched an innovative and unique idea
  • It focuses on caring for and serving our children with special needs
  • Integrating them into a civilized community that is unprecedented
  • Providing residential and entertainment services for their families
    Along with many health, sports, and entertainment services
Khundamah Mountain Development Plan (Mecca)
  • Al-Nahar prepared an extensive study on the economic indicators of real estate and tourism in Mecca
  • Developed a marketing strategy for the plan, partnerships, and alliances
  • Prepared feasibility studies for models of projects that can be developed within the plan
  • Trained the sales and customer service team
Burj Tamlik
  • The first administrative tower to offer its units for ownership in Jeddah
  • Al-Nahar played the largest role in developing and executing its marketing plan
  • Al-Nahar presented the market with the first marketing film that combines reality and 3D graphics
Burj Al-Khalil (Mecca)
  • Al-Nahar conceived the idea of establishing a hotel complex
  • Al-Nahar developed the idea
  • Presented an initial feasibility study
  • Prepared the business plan for the project
  • Assigned one of its partners for the design
  • Developed an investment attraction plan for its implementation
    Prepared its marketing plan

Strategic Partners

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In Technology and Telecommunications:

  • KoreaTradeSite (Seoul, South Korea): Specializing in digital monitoring systems.
  • Sanyan (Taipei, Taiwan): Known for advanced surveillance systems.
  • StarCom Systems (USA, France, Argentina): Experts in tracking systems.
  • B2B Softech (Hyderabad, India and Dubai, UAE): Providing cutting-edge software solutions.

 

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In Real Estate Development:

  • ArchiCasa (Egypt): Renowned for architectural design, blending heritage and modernity. Notable projects include tourist cities in Egypt and Kuwait, Burj Al-Khalil, Bashayer Resort, and the Smart Hospitality Suburb in Mecca.
  • Xella Group (Germany): Leader in building materials, with brands like Ytong, Hebel, and Silka.
  • China Jiangsu Group (China): Major construction company with advanced techniques, employing over 300 engineers and 15,000 technicians, completing numerous major projects globally.
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In Environment and Development:

  • International:
    UNEP (United Nations Environment Programme), and UNDP (United Nations Development Programme)
  • Governmental:
    PME (Presidency of Meteorology and Environment), Egyptian Ministry of Environment, and Abu Dhabi Environment Agency
  • Non-Governmental:
    Greenpeace
In Environmental Media:
 
  • Green TV (Internet-based)
  • National Geographic
  • BBC
  • Deutsche Welle
  • TF1 (France)